4/20: 5 Marijuana Social Media, Delivery Mobile Apps

Today is April 20, aka “4/20,” which in certain circles refers to an unofficial annual holiday for marijuana users.

Considering the rapid growth of the legal marijuana industry—which is estimated to have easily topped $6 billion in sales last year—and the fact that public support for legal pot is at an all-time high, 4/20 is a day with significance to a seemingly sizable community. And as is the case with many large communities, technology plays increasingly important role in the marijuana world, especially when it comes to informing and connecting people online.

With that in mind, Fortune compiled a (far from comprehensive) list of some of the notable mobile apps out there targeting the cannabis industry and marijuana users. These apps cover a spectrum that includes everything from games to social media and interactive education and—not surprisingly—there’s room for a little romance as well.

The excitement around the cannabis industry means there are quite a few pot-related mobile app options out there, but here are few of the most notable options:


One of the most high-profile apps in this space is MassRoots, the social networking platform for cannabis users, whcih claims to have more than one million registered users and has taken steps toward an IPO on at least two separate occasions. But the Nasdaq exchange has yet to welcome CEO Isaac Dietrich’s company with open arms. MassRoots—which allows marijuana users to connect with one another, posting pot-related photos and videos, and even follow their favorite marijuana dispensaries—raised $5 million in equity financing last fall. It’s available for download on iOS and Android devices.

Other similar apps include: Duby, a social networking and private messaging app that dubs itself “your new smoke spot.”


Eaze is ostensibly a marijuana delivery startup that’s drawn comparisons to Uber. The company’s app is aimed at tapping into the on-demand economy by helping medical marijuana dispensaries deliver products to their customers. But the Eaze app is very clear that the company “does not cultivate, distribute, or deliver medical marijuana,” and that the licensed dispensaries that work with the company are the ones actually handling the cannabis. Eaze is more of a facilitator, connecting patients (a.k.a. customers) with medical dispensaries throughout California so they can receive recommendations and order products. Last fall, Eaze closed a $13 million funding round led by venture capital firms Fresh VC, DCM Ventures, and Tusk Ventures. Rapper Snoop Dogg is also an investor.


If just making friends with your fellow stoners isn’t enough, there are also opportunities for cannabis-friendly romance. HighThere!, dubbed the “Tinder for stoners,” seems to be a popular option. Aimed at “uniting cannabis users and enthusiasts with each other in a friendly and judgment-free environment,” HighThere! has more than 150,000 users who the app matches based on similar interests (including…

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