The TV of Tomorrow Show Returns to New York to Discuss the Latest in Video Technology, Content and Advertising, New Opportunities with AI, ATSC 3.0, Blockchain and More

TVOT returns to NYC

InteractiveTV Today, [itvt], the most widely read and trusted news source on multiplatform interactive and social TV, will return to New York City with its innovative event, The TV of Tomorrow Show(TVOT), December 7, 2017. The event will bring together an impressive line-up of executives and visionaries from leading media, entertainment, advertising, and technology companies to look at the current status of the multilayer TV/OTT/social-video industry and to explore developments yet to come.

Topics of discussion at this year’s TVOT NYC show will include: new research on how consumers are watching television and video; new initiatives, methodologies and technologies for measuring TV audiences across platforms; the implications of the new ATSC 3.0 (“Next-Gen TV”) standard, which has been hailed as having the potential to revolutionize local broadcast TV; how artificial intelligence (AI) is set to dramatically impact both TV advertising and content; the potential of blockchain technology to make programmatic ad-buying more efficient and trustworthy; the challenges facing the emerging OTT/SVOD TV ecosystem; how new forms of data and analysis are transforming TV and video advertising; the rise of diginets; the potential of social video to disrupt mainstream TV and advertising; and how to visualize the future of the TV viewing experience.

Speakers at this year’s event include such luminaries as:

  •     Arthur Orduna, Chief Innovation Officer, Avis-Budget
  •     Barry Tishgart, SVP and GM, BAMTECH Media
  •     Bob Sullivan, SVP of Programming, TEGNA Media
  •     Dave Morgan, CEO, Simulmedia
  •     John Penney, EVP of Consumer Business Development and Partnerships, 20th Century Fox
  •     Jonathan Barzilay, COO, PBS
  •     Lysa Banks, Head of Technical and Engineering Strategy, IBM Watson Media
  •     Mark Aitken, VP of Advanced Technology, Sinclair Broadcast Group
  •     Michael Strober, Co-Head, Turner Ignite
  •     Rich Chernock, Chair, ATSC Technical Group
  •     Sandeep Milar, Global Head of Advertising Solutions, Visa
  •     Sofia Chang, EVP of Worldwide Digital Distribution and Home Entertainment, HBO
  •     Soumya Sriraman, President, North America, BritBox
  •     

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